In a world where artificial intelligence (AI) is increasingly contributing to competitive differentiation, companies are faced with a choice: should they rely on generic AI tools or integrate a customized AI solution into their business model? Custom AI can make all the difference, especially for SMEs, which are faced with industry-specific challenges and individual requirements.
What is Custom AI?
Custom AI refers to artificial intelligence that is specifically tailored to the individual needs of a company. While standard AI tools offer general functions that are often only partially customizable, a tailor-made solution enables deeper integration into existing systems, processes and workflows. It can specifically address industry-specific challenges and continuously adapt to new developments.
A key advantage of our custom AI solution is the centralized use of all existing data in the company. Through the combination of Vector databases, Retrieval Augmented Generation (RAG) and Large Language Models (LLMs) numerous individual applications can be created that are precisely tailored to the company's objectives. This makes it possible:
- Better decision-makingAll relevant information from various sources is consolidated and made available in real time.
- Collaborative use of AIDifferent business units can develop new use cases from the same database.
- Greater automationIntelligent linking of data allows new processes to be automated efficiently.
Why is custom AI particularly relevant for SMEs?
SMEs are facing particular challenges: On the one hand, digitalization requires increased efficiency, while on the other, existing processes need to be intelligently optimized rather than simply automated. Standard AI tools are often unable to deliver the desired results here as they are not flexible enough to respond to specific company requirements.
A custom AI solution offers:
- Greater relevanceIt is developed specifically for company-specific processes and challenges.
- Better integrationIt can be seamlessly integrated into ERP, CRM or PIM systems to enable end-to-end processes.
- ScalabilityWhile standard AI tools often offer fixed functionality, custom AI can grow with the needs of the company and open up new use cases.
- Data sovereigntyCompanies retain control over their data without having to share sensitive information with third-party providers.
Comparison: Custom AI vs. standard AI tools
Practical examples of custom AI in SMEs
E-Commerce:
An online store can use custom AI to make hyper-personalized product recommendations in real time. The system not only analyzes user behaviour on the website, but also incorporates CRM data and external factors such as seasonal trends.
Mechanical engineering:
Manufacturers can use individually trained AI to carry out predictive maintenance in order to prevent expensive machine failures. The AI analyzes sensor data and detects potential faults at an early stage, before they occur.
Trade & Logistics:
A medium-sized logistics provider can use custom AI to optimize route planning. By linking traffic data, stock levels and customer orders, the system can calculate the best delivery strategy in real time.
Customer support:
With Custom AI, a company can provide a support chatbot that not only delivers ready-made answers, but can also respond to individual customer queries by integrating with ERP and CRM systems. For example, queries about orders, complaints or technical problems can be resolved automatically and efficiently.
Lead acquisition through 1:1 hyper-personalization:
Custom AI enables companies to target potential customers with personalized content. By analyzing website interactions, CRM data and external factors, an AI can generate individual offers and messages in real time to maximize the conversion rate.
Construction industry: supplying subcontractors through BIM data integration:
In the construction industry, a custom AI solution can optimize procurement and logistics by linking BIM (Building Information Modeling) data with ERP and supply chain systems. This allows materials to be reordered automatically, supply bottlenecks to be anticipated and subcontractors to be coordinated efficiently.
Why Nexivis is the best choice for custom AI
As a provider of customized AI solutions for SMEs, we at Nexivis.ai understand the specific needs of a wide range of industries. Our solutions go beyond standard AI and combine vector databases, RAG (Retrieval-Augmented Generation) and generative AI to create real competitive advantages. We rely on secure, company-specific implementations that do not pass on any sensitive data to third parties.
Would you like to future-proof your company with custom AI? Contact us and find out how we can solve your individual challenges with intelligent AI!